Client
Select Data
Services
● Brand Refresh
● Web Design & Production
Deliverables
● Website
● Email Marketing Creative
● Social Media Creative
Other
● Sales Enablement
● Demand Generation
● Website Maintenance
Project Info
Challenge
Select Data assists Home Health and Hospice agencies in transforming operational challenges into revenue-generating opportunities. They help home health agencies identify issues affecting agency productivity and work with clinical and administrative staff to implement solutions that improve agency performance and profitability. We set out to launch their new AI & NLP solution and become a new category in their industry.
Solution
Along with redesigning and developing a new website, Invado Group implemented new messaging as Select Data created a new category all its own in the home health market as they looked to lead the industry by leveraging the power of artificial intelligence (AI) and natural language processing (NLP) in their SmartCare solution.
To accomplish this we did some initial prototyping and design-style mockups. After deciding on a style and colors, best described as striking, clean, and professional, we went to work designing their website. Adding content and images, as well as their standard company information. We then brought it all together using a WordPress-based CRM for easy maintenance and future updating. We delivered and launched a site ready to bring in and educate their customers.
*Project was done in coordination with the Invado Group.
